3 Digital Signage Tips from Purdue University
With 70 digital signs, Bunton of Purdue University offers best practices, budget savings and shares some pain points too.
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Thomas Bunton, associate director of HFS-IT (Housing and Food Services) for Administrative Computing, at Purdue University, reports that his department has about 20 46-inch NEC P461 commercial displays in dining facilities and elsewhere within the department, plus providing content to about 50 displays in other departments and facilities on campus.
TechDecisions: What are some best practices in selecting displays for digital signage?
Bunton: We look for displays that will tolerate sometimes hot and dusty environments, which can be tough on components. Also, digital signage needs to have good viewing angles; good cooling, regardless of whether it’s in landscape or portrait orientation and remote power control.
We found having several vendors bring displays in for a side-by-side comparison of our content to our stakeholders, which helped identify the best product.
TD: What are some pain points in selecting displays?
Bunton: We have to get buy-in from the stakeholders — the display and installation costs are typically coming directly or indirectly from their budgets, so we have to explain why they can’t just go to Walmart to buy a consumer-grade TV, but need to use a commercial display that will cost two to three times as much.
TD: Any budget savers?
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